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Beth White

Medium: 2D mixed media
Year you most recently exhibited at this Show: 2017
Your Estimated Sales at this Show: < $500
Price Range of your Work: $3 - $1000
Number of Years You have Exhibited in this Show: 1st time
Number of Years You have been doing Art Fairs overall: 2-3 years
Attendance: 3
Location: 3
Facilities: 5
Ease of Participating: 3
Sales: 1
Overall: 2
Booth Fee vs. Your Sales Ratio: Poor
Estimated Attendance: 501-10,000 people

Good Things about this Art Fair:
Seaside was beautiful and the weather was perfect. The production company sets up all vendors with a sturdy tent, 8 ft table, and 2 chairs - so that shaves off quite a bit of set up time.

What could this Art Fair have done better?:
For me, it was a little off putting that they don't collect jury fees and give prizes to artists. All of the money from artists and vendors goes to the production, expenses, and ultimately to WaterColor Resort.

They also seem duplicitous when they call it "Art" in the Park yet they allow LulaRoe, LipSense, and a bunch of other high yield 3rd party retailers.

This was my first year and I was expecting a real art fair, especially since the fees are on the higher end. Although this fair is hyped as a bigger show for the area and other artists swear by it, I barely cut even.

Location is also a bit awkward - and that could've been a factor on why I did so bad. You're basically set up in the lawn area of an apartment complex (albeit a very nice complex!) with a main road splitting the tents at a 3/4 to 1/4 ratio.

I was on the 1/4 side on the sunny pavement. A lot of my friends who did the show before were on the shady lawn area and reported they did much better in sales. This factor also made load-in and load-out pretty cramped.

Advice to Other Artists Considering this Show:
Ask to be on the lawn side!

Additional Commentary on this Show:
Since it was just my first year participating in this show, I'd still like to give it a second chance.

Overall it seems like the community loves the event and 30a businesses get a lot of tourism for it's artists. I just wish there was more obvious support from it's show hosts and actual evidence that artists can make a living in the area...

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